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Americans embrace AI and social discovery, but trust still determines how they buy, reveals ESW Signals report

47% of US consumers are comfortable using AI for price comparison, while only 24% are comfortable with AI-powered payments45% of Americans discover products through social media, but only 27% trust social commerce checkout experiences39% of US consumers say…

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Olivia Bennett
Olivia Bennett writes about the people, ideas, and creative movements shaping contemporary arts and culture. Her work explores exhibitions, artists, creative communities, and the stories behind visual expression. With an accessible and observant writing style, Olivia enjoys connecting individual works of art with the larger cultural conversations surrounding creativity, identity, place, and community.